239 - Spring 2025 Launch Recap (lower sales, big lessons, and future shifts)
#239

239 - Spring 2025 Launch Recap (lower sales, big lessons, and future shifts)

🌟 The days are counting down before we close the doors (June 24) on our un-boring coaching program... FOREVER! We want to give you all the knowledge, tools, and support to build a profitable, peaceful, and predictable calm business. Learn more about WAIM Unlimited: Past, Present & Future at https://wanderingaimfully.com/join

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Our latest WAIM Unlimited launch was smaller than expected, but instead of panicking, we’re using it as a chance to adapt, experiment, and pivot. 

In this launch recap episode, we’re breaking down:
  • The details of our Spring 2025 launch (amidst first trimester, new 6-month option, and our very minimal marketing effort)
  • Why we think sales were lower this time (hello, economic uncertainty, changing buyer behavior, and declining web traffic)
  • What we’re doing differently moving forward (getting back on social, refining our offers, and leaning into AI tools for creators)
  • Our plans for WAIM Unlimited, Calm Launch Formula, and where we see our business evolving for the rest of 2025
If you’ve ever had a launch that didn’t go as planned, we hope this episode reminds you that business is an ever-changing game—and that reinvention is part of the process. Listen in for our takeaways and what’s next for us!

🔗 See our fancy new office at https://wanderingaimfully.com/now

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💌 Want practical tips to help you grow your creator business-without burning out? Join our Growing Steady newsletter and every Monday you'll get 3 actionable tips for growing a Calm Business—one that is predictable, profitable, and peaceful: https://wanderingaimfully.com/newsletter